Popularization of Ayurveda, Yoga, and Naturopathy: India’s Global Push for Holistic Health

Ayurveda Yoga and Naturopathy

Ayurveda Yoga and Naturopathy: What Global Experts Just Discovered About Herbal Safety

India, the cradle of ancient healing wisdom, is vigorously promoting its rich traditional medical systems — Ayurveda, Yoga, and Naturopathy — both nationally and internationally. Through visionary initiatives led by the Ministry of Ayush, these systems are now reaching global platforms, influencing public health policies, education, and wellness trends.

National Promotion Through Information and Awareness

The Ministry of Ayush implements a Central Sector Scheme for Promotion of Information Education and Communication (IEC) to raise public awareness across India. This includes:

  • Arogya Fairs, Ayurveda Parvs, and Yoga Utsavs at national and state levels
  • Workshops, seminars, and conferences to educate people about holistic living
  • Participation in health exhibitions and multimedia campaigns for public engagement

The idea is to integrate traditional medicine into modern lifestyles through knowledge sharing and interactive public programs.

International Collaboration for Global Awareness

To expand the global footprint of AYUSH systems, the IC Scheme (International Cooperation) was launched. Under this initiative:

  • Ayush manufacturers and service providers receive support to boost exports
  • 25 Government-to-Government MoUs, 15 Academic Chairs, and 52 institutional-level MoUs have been signed
  • Ayush Academic Chairs abroad promote education and research
  • Training workshops and international symposiums enhance understanding of Ayurveda and Yoga worldwide

This global outreach strengthens India’s soft power and promotes ancient healing practices as part of universal wellness solutions.

Strengthening Ayurveda and Yoga through National Ayush Mission (NAM)

Through National Ayush Mission (NAM), state governments can seek financial support for developing AYUSH infrastructure. The SAAP (State Annual Action Plan) enables state-level customization for effective implementation and deeper grassroots reach.

Celebrating Ayurveda and Yoga: National Days of Significance

  • Ayurveda Day, observed annually since 2016, includes a themed nationwide celebration and the prestigious National Dhanwantari Ayurveda Award, recognizing excellence in Ayurveda with ₹5 lakh prize.
  • International Day of Yoga (IDY), observed globally on 21st June, was adopted by the UN following Prime Minister Narendra Modi’s proposal. It features mass yoga demonstrations using the Common Yoga Protocol (CYP), accessible on yoga.ayush.gov.in.

Digital Outreach: m-Yoga & Y-Break Mobile Apps

  1. m-Yoga App – Launched in partnership with the WHO, this mobile app delivers multilingual yoga training for global users.
  2. Y-Break App – Tailored for workplace wellness, offering 5-minute yoga routines to enhance productivity and well-being.

These initiatives integrate digital health into daily routines, making traditional wellness modern, convenient, and scalable.

Research and Training Infrastructure in AYUSH

The Ministry has established:

Two Research Councils

  • CCRAS: Central Council for Research in Ayurvedic Sciences
  • CCRYN: Central Council for Research in Yoga and Naturopathy

National Institutes, including:

  • National Institute of Ayurveda (NIA) – Jaipur & Panchkula
  • All India Institute of Ayurveda (AIIA) – New Delhi & Goa
  • Institute of Teaching & Research in Ayurveda (ITRA) – Jamnagar
  • Morarji Desai National Institute of Yoga (MDNIY) – Delhi
  • National Institute of Naturopathy (NIN) – Pune
  • Others in Shillong, Pasighat, and Leh

These institutions offer UG, PG, PhD, and certificate courses, conduct cutting-edge research, and run hospitals, clinics, and outreach programs across India.

Public Healthcare Integration

In the Central Government Health Scheme (CGHS):

  • 111 Ayush Wellness Centres, including 44 Ayurvedic centres, are operational nationwide
  • An Ayurvedic Hospital is functioning in New Delhi
  • 35 private AYUSH Day Care Therapy Centres are currently empanelled under CGHS Delhi/NCR

This inclusion reflects growing trust in traditional systems within modern healthcare structures.

Impactful Activities by Research Councils

CCRAS Initiatives:

  • Operates 30+ peripheral institutes across India
  • Publishes scientific journals and public bulletins (e.g., JRAS, JDRAS, JIMH)
  • Runs tribal health outreach programs
  • Distributes educational material in multiple languages

CCRYN Contributions:

  • Developed Post Graduate Institutes and Research Centres
  • Collaborates with reputed bodies like NIMHANS and DIPAS for scientific studies
  • Runs Wellness Centres and OPDs in various states
  • Created Mind-Body Intervention Centres to address lifestyle disorders

Excellence by National Institutes

AIIA (Delhi):

  • NABH-accredited, 200-bed tertiary care hospital
  • Offers OPD/IPD, PhD, UG, PG, and 45+ specialty clinics
  • Published peer-reviewed journals and launched an innovation hub (AIIA-iCAINE)
  • Collaborated with institutions like AIIMS, IIT, Supreme Court for healthcare delivery

NEIAH & NEIAFMR (Northeast India):

  • Conduct camps, seminars, community health initiatives
  • Run BAMS, BHMS, and Panchakarma Technician courses
  • Serve tribal and rural populations through targeted outreach

ITRA:

  • Declared Institute of National Importance (INI) in 2020
  • Innovates curriculum and participates in national programs like Ayurveda Day and Yoga Day

Conclusion

India is setting a powerful global precedent by combining ancient wisdom with modern strategies. From digital outreach like m-Yoga, to research councils and international MoUs — the Ministry of Ayush is making Ayurveda, Yoga, and Naturopathy not just accessible, but relevant and impactful in today’s world.

By reinforcing institutional capacity, promoting public-private collaboration, and integrating these systems with national healthcare, India is leading a global wellness revolution rooted in tradition and driven by innovation.

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